ABOUT EDO KARS
Edo Kars, still photographer / visual artist / director
After graduating in audio visuals and photography at The Royal Academy of Arts in The Hague, Edo Kars decided to go the traditional way by spending a couple of years as a longterm assistant of several photographers with different specialties.
Now, after being in the business for almost 25 years, his portfolio reveals almost any subject. Shooting from serious portraits to glossy cars. From traditional black and white landscapes to the most crazy eyebrow raising post production demanding scenarios. Being on location far away the one week, shooting a portrait in the studio the week after. No matter what subject or project, Edo Kars will be the consummate professional to handle the job. Despite his easygoing manner, he maintains the confidence of the photographer who knows he can get the job done and will advise where asked.
‘The diversity of my work keeps me focused. If I would be shooting for example only cars, or stills or just the opposite only fashion, I would get bored. To get the chance to do every time something different, not only in subject but also in style, that keeps me sharp and inspired. Being part of a team of the best people that we have around in our network, I have the feeling that we can create the best result for our clients over and over again.’
His advertising images show his technical experience, but his shots are always full of emotional involvement. Although traditionally skilled he embraces possibilities that derive from new technologies including 3D / CGI. Advertising agencies especially find the way to Edo when they need an ‘advertising problem-solver’. If they want an image that involves technical skills, but don’t want to end up with an artificial visual. Edo Kars solves the problem with a human touch.
Edo Kars his work is rewarded many times by AOP, ADCN , Cannes Lions, EuroBest, Clio awards, Communication Arts, American Photography, Graphis, IPA and Montreux. In 2001 Edo Kars received the prestigious European Epica Photography Award (Stone Prize).
‘Some agencies find it hard that they can not place me in a box, and that’s good ! We always like to make something new and inspiring.’
You can view some of Edo’s work on this website or request for his portfolio through his studio in Amsterdam or contact one of his agents.